We all know that Google AdSense has changed immensely over the many years it has operated as the premier PPC scheme for webmasters. There was a time when it was relatively easy to make a little extra cash with AdSense. A time when it was a fledgling service, when it was learning and adapting to an environment that was new to the potential of PPC schemes.
The rules were little lax in those days and many smart publishers found multiple numbers of ways to exploit Google AdSense to their financial benefit.
But the landscape has changed drastically since these early days. Google has tightened its rules and perfected its service. The days of making easy cash with AdSense using huge numbers of revenue sites or using AdSense arbitrage are numbered. It has become harder to cut corners with the scheme, harder for the more cavalier publishers to use it as a 'quick rich' scheme.
So how can you make money with AdSense nowadays?
If you are considering using the AdSense scheme you have to realize that it can no longer be used to make money quickly (not for the long term anyway, since most 'quick' methods often require breaking Google's Terms of Service (ToS) which can result in you getting banned from AdSense).
However, you can make some extra cash with AdSense, slowly. It can take up to half a year to get a taste of your first AdSense cash. But once the momentum has started, once you've understood how it works, then the frequency and the amount starts to build up.
As a beginner the best way to make money using AdSense is to create a quality 'niche' website. These three words encapsulate the essence of what is required for to create successful AdSense site.
Quality, describes the standard of content required to satisfy a prospective visitor of your site. A 'quality' well optimized AdSense site will attract and 'hold' a larger proportion of traffic. A quality site will be tagged, placed in a favourites folder and will get significant number of repeat visitors.
The 'niche' aspect is an important component for success for a modern AdSense publisher. Finding and isolating a niche theme is crucial if you're just starting out with AdSense because it enables you to control a certain corner of the information web-market, giving you the potential to have a monopoly on the traffic affiliated to that theme. And as we all know;
High Targeted Traffic = AdSense Cash
Targeted traffic (visitors purposefully looking for topics related to your niche theme) are already primed for anything that satisfies their curiosity. This includes your theme related AdSense ads. Finding the perfect niche AdSense topic can be an arduous process, but no beginner should start an AdSense venture without the necessary preparation. If you are considering joining AdSense make sure you already have a number of possible 'niche' themes you are thinking of using. Do some research into how popular the theme is, what the competition is like and the popularity of the theme with advertisers.
Last of all the 'website' describes the commodity itself. It has to be of a certain standard. A well constructed, well presented website exudes professionalism. It's more easily trusted and prepares the visitor for what they are expecting; quality content.
A poorly put together site can seriously diminish your chances of making some AdSense cash. No matter how good your content is, a fair percentage of web surfers do not easily forgive a badly constructed website.
The best route towards AdSense cash, is making sure you understand what AdSense is about and understand what the scheme can realistically do for you.
AdSense is no longer the 'get rich quick' scheme that it might have once been. To make serious AdSense cash requires that you create a quality niche website to the best of your ability and this requires a lot of serious work.
http://www.best-adsense-guide.com/
Victor Awo is a student studying Information Technology. He has been looking into the technological and social changes taking place on the internet for the last ten years. His main focus is isolating patterns and trends in the hope of predicting the future form of the global information highway.
For more information see his site at: http://www.best-adsense-guide.com/adsense_cash.html
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